GYWD 20: Optimizing Epiphanies: Three Steps to Launching Successful Writing Projects

It’s a new year and for many of us that means it’s time to launch ambitious new writing projects. And that’s great, because the world needs more of what you’re doing. But it turns out that the launch phase is fraught with perils and risks. How many of us have had a blinding epiphany strike while in the shower, only to realize later that the idea wasn’t so brilliant after all? Or have you ever spent a week enthusiastically pursuing a new project only to hit a brick wall and realize that it wasn’t something you actually wanted to do? Or even could do?

Being enthusiastic about your new project is awesome, but writers need to not let that enthusiasm cloud their vision of reality. Writers of all kinds need to be sure that their new idea is worth pursuing before they invest blood, sweat, tears, and years on it. Nor can exuberance substitute for good planning.

So today we’re going to talk about some of the most common challenges that come at launch time and I’ll outline a three-step approach to making sure your next launch is a success.

Hirschman, "The Principle of the Hiding Hand,"
Walsh, "Why Your Best Idea May Be Your Second Favorite,"
Leighfield, "How to Write a Film Treatment,"

Weekly Writing Routine Workshop (Jan 20, 2022)
30 Day Writing Habit Builder Challenge (Jan 24, 2022)

Trevor’s Coach-Led Weekly Writing Group
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The 12 Week Year for Writers